Applying the virtual reality to mobile

Next year will be key to show whether consumers embrace the virtual reality. While makers of virtual reality helmets, face their first Christmas campaign, the first test to determine which host have these products. Consulting firm Canalys has made the first estimation: this year will be sold approximately two million units of glasses of high range, a figure that will grow to 20 million devices by 2020.

The forecast is that, by 2020, 20 million of high-end devices are achieved, canalys estimates that Sony has marketed the order of 800,000 units of the PlayStation VR, glasses which only work with your PlayStation 4 console. “Sales could have been much better if Sony had not had to delay the launch until October and had no problems to meet the demand due to shortage of screens Oled”, explained in Canalys. In fact, Sony is not making a powerful campaign of marketing because of its inventory problems.

The Japanese manufacturer, which relies on that virtual reality will open a new era to the gaming industry, is positioned so as leader of a fledgling market, ahead of HTC lives and Oculus Rift, two virtual reality glasses that work with high-end personal computers. Canalys estimated that HTC, which has reduced 100 euro up to 799 euros the price of his glasses, has sold this year half a million units, while Oculus, property of Facebook, has sold around 400,000 devices.

Along with the hulls of high-end, there are viewers for mobile Samsung and Google, these three manufacturers waged the battle in the high range, with helmets of high performance that enable an immersive experience. However, the high price and scarcity of content are barriers to its adoption.

The outlay is considerable. Helmets are moved in a price range of between 400 and 800 euros, to which must be added the necessary hardware to be able to use them: an in the case of Sony PlayStation 4 console or a computer of high range in its competitors.

In addition to these glasses, there are virtual reality visors which operate coupled to mobile, as the Gear VR Samsung (from 100 euros) and Google View Daydream ($80).

Video games will have a crucial role in attracting the first consumers to virtual reality, since this creates a world immersive amending the gaming experience.

In addition to the games, both virtual reality and augmented reality – it overlaps information or images type holograms in a visualization of the real world – promise to revolutionise sectors such as health, tourism and health. See what executives like Mark Zuckerberg, CEO of Facebook, or Satya Nadella, Chief Executive Officer of Microsoft, who are convinced that these technologies will result in a revolution that will change our view of the world.

While Facebook opts for virtual reality, Microsoft committed to augmented reality. Hololens glasses are available to application developers by $3,000.

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